Home' Australian Printer Magazine : June 2013 Contents COVER STORY
Australian Printer - June 2013 25
with new DocuWide
Dramatically different: With the new DocuWide C842 are Cref eld's managing
director Frank Veltman (right) and Krristian Ramljak, production manager
Pegasus has interests in London
and China and, in the words
of Finkelde is, "always open to
new opportunities. The world is
changing, print is changing, the
business of print is changing, and we
need to change with it."
As part of that change, Pegasus
has become the frst printer in
Australia to install the new Fuji
Xerox Docuwide C842. In fact,
Pegasus was asked by Fuji Xerox to
be its Australian test site. Pegasus
is a long time Fuji Xerox partner; its
digital print solutions are virtually
exclusively from Fuji Xerox. It
currently has a battery of Fuji Xerox
digital presses including a 1000,
8000 and Nuvera 288. Finkelde
says, "The products are good, they
are easy to use, and the service is
always there. And it is important
for us to be with a solutions supplier
that is committed to development,
we don't want to be standing still."
The DocuWide C842 is Fuji
Xerox's new A0 sized poster
printer, and can fairly be said to
take poster printing to a whole new
level. Powered by fve fxed Memjet
printheads in zig zag formation, and
using a Caldera rip, the DocuWide
prints at more than 320sqm an hour,
that's seven A0 sheets every minute.
This is a totally different ball game
to existing poster printing.
Pegasus has only had the
DocuWide in for couple of months,
but has already taken out and sold a
fve colour 74” press that it used for
A2 printing, and decommissioned
the last of its screen printing lines
that it used for A0 printing.
Finkelde says, "When Fuji Xerox
invited me to have a look at the
DocuWide I knew straight away that
it was a leap forward. To be able
to print at that speed, and in high
quality, and with consistency was
remarkable, and was exactly what
we had been looking for. And in the
time it has been here it has proved
it can do the job. I think even Fuji
Xerox have been surprised by how
much work we are putting through
the DocuWide, they are having a job
keeping me supplied in stock."
Versatility is one of the key points
for Finkelde. He says, "It will print
on stock from 64gsm to 190gsm,
coated and uncoated, matt, silk,
glossy, and pump the work out.
There is no special skill required, it's
prepress activity to prepare the fles,
then hit print on DocuWide."
According to Finkelde, it is
economical on run lengths up to
several hundred, and offers major
benefts. He says, “The turnaround
time has opened whole new markets
for us, particularly in the agency
world. It will also open up the
plan architecture and engineering
markets to us. If the fles are good,
we can have the job out the door in
an hour or two. Then there is the
whole cost savings. There are no
plates, so I'm saving around 200
plates a week, or 10,000 a year, that's
decent. Then there is the power
saving. An A2 press may need 150
kilowatts just to start up, this is
570 watts to run it, just a fraction.
And then there is the footprint, four
square metres as opposed to 104
squares for an A2 press."
Pegasus is not usually an
early adopter, nor a laggard, but
somewhere in the middle. However,
with the DocuWide it is the frst.
Finkelde says, "It was clear to me
that the DocuWide would do a job
for us, and the numbers stacked up.
We'll have it paid off within a year,
and be providing a better service."
Cre eld is powering ahead with its
business development, and opening new
branches. It is just launching a new business
in Geelong. Veltman says, "We felt a
dedicated business in Geelong was the best
way to serve the market there."
The company has a branch in
South Melbourne that is actually the
amalgamation of three separate businesses.
Cre eld also has has ve delivery drivers
making daily runs in Melbourne. Veltman
says, "The South Melbourne location
enables us to get plans to that side of town
more e ectively. The Geelong branch
will be a replica of the South Melbourne
As a veteran of the industry, Veltman
rejects the notion that print is on its last
legs. He says, "Yes, volumes are changing
across the board and in many cases
diminishing, but new opportunities are
arising; the colour plan market, for instance,
is going to grow fast. The Fuji Xerox
DocuWide C842 is a remarkable printer, and
will help Cre eld drive its business forward.
We have to evolve, as do all businesses, and
we are con dent that the DocuWide will
help us to do that."
At a glance: Fuji Xerox DocuWide C842
Colour or mono at 320sqm per hr
Seven A0 sheets per min
Maximum A0, 42"
1600 x 1600 dpi
Five xed in zigzag formation
Up to four rolls online plus manual feed tray
Rolls or sheets
2" or 3" roll cores supported
if a client
take us at
do that in
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